I was eager to get my message out, to teach people how to heal while in service, but I kept getting censored. I was unwilling to dilute my truth so I had to get creative. I tossed mainstream marketing, took a risk and it PAID OFF.
On paper, i had it all. The 4.6 GPA, deans list, 164 IQ, landing lead roles, 1st place film production accolades, the works. Inside, I was suffering. I left uni for a high paying PR + Marketing director job for Palm Beach's #1 Wellness Spa. I thought I finally made it. Now I can be taken seriously. Instead, I fell into depression. My creativity was stifled working for the man. My truth was thwarted trying to be digestible. I took a vacation & woke up paralyzed from the neck down, told I wouldn't make it.
behind the BRAND
"YOU'RE NOT FOR EVERYONE" is a cop out. You ARE for everyone, whether others find you palettable or not. When your biz is branded effectively, you should be repelling some while attracting others. Funny how the same coaches screenshotting my copy only to gossip in the groupchat are the same coaches now buying from me today. That's because I was unwavering in my truth; build a polarizing brand with strong values, a clear mission and message with ethical offers meant to shake up the industry and you're bound to be loved and hated, and oftentimes both at once by the same people. That's the point. Shake the mainstream up to elevate humanity.
Don't fall for the love and light messaging. Both business growth + personal growth are mandatory. Growing your brand can be both fun and uncomfy. I'm here for both. I'll see you in the trenches and we'll rise together, but it's not all energetics, it's action and moving while afraid.
What I'm
loving
Being a trendingsetting disruptor watching coaches toss unethical cult marketing messaging for ethical based- offers. Seeing brands crap on me for being multi-niched as the industry shifts favoring EXACTLY that. Now they use my method.
What I'm
learning
How to celebrate small wins. That it's safe to do things differently and be misunderstood. Self regulation tools, grounding techniques & action are my BFFE for when I feel lonely blazing trails.
What I'm
not about
Scammers. People using sales psych for personal gain. Elevator pitches over conversation. Being asked what I do for a living instead of who I am.
People being inconsiderate. It's literally the answer to world peace.
what I
believe
When you face your trauma and walk in your power you will naturally heal and help others. Strategy is only a guideline and no, i'm not all energetics. Harmony over balance is key.
follow @sharmilaoriginal
Wanna get a glimpse into the BTS of crafting cult brands while shifting the planet with radical expression? Follow my socials and watch my stories!
Follow along →
Let's get casual →
What? I'm a millenial →